Consumer Analysis
A
Age: 25
Gender: Male
Disability: Prosthetic leg
Functional needs: More durable and comfortable shorts, Zipper on the sides of pants
Express & Aesthetic needs: More fashionable, adaptable to body
Name, Title
Age: N/A
Gender: Female
Disability: Erythromelalgia
Functional needs: Movable, Breathable, Compression
Express & Aesthetic needs: More affordable and bigger size, Professional wear and good for working
Name, Title
Age: 50
Gender: Female
Disability: Prosthetic
Functional needs: Stretch material, big belled pants, zipper or snaps on the side
Express & Aesthetic needs: Could wear when skiing and swimming, flattering and accessible
By analyzing the results of the eight groups of interviews and surveys, I focused on the evaluation of the existing clothing by the prosthetics group to understand the shortcomings of the existing clothing and the areas that need to be improved to meet the daily needs of the people.
Value Proposition Map
